January might be a little late/early to discuss fundraising marketing, but I just came across some survey data that could help nonprofits to budget and plan their 2015 fundraising campaigns.

According to a YouGov giving report, half of Americans surveyed have given money to a church, non-profit or charitable organizations in the past 12 months. The above chart summarizes some of the key survey results, but I think two numbers really jump out. (more…)

I need a show of hands.  How many of you are up to your eyes in wrapping paper, cookie dough and magazine subscriptions that are typical of most PTO fundraisers?  Anyone? Anyone?

I am, and I’m here to hopefully plant the seeds of change.   Now, believe me, I’m not anti-cookie-dough, (one look in my freezer could prove that).  But, when you have twins in elementary school, you can only eat, wrap and read so much.

So, if you’re a school, church or organization looking to raise needed funds, what can you do to reach families like mine looking for a little fun, a little excitement and a little less stuff cluttering their house?

Why not try promotional magnets from Magnetic Attractions?  Really, magnets are small and will not cause unwanted weight gain, household clutter or more waste for the landfill.  Take a closer look, and you’ll see magnets have all the characteristics of the perfect fundraiser product. (more…)