Archive for the ‘Health Care’ Category

Magnetic Attractions’ 3 (Surprising) Words For Healthcare Marketing

Simple. Effective. Inexpensive

Now those are three words you don’t normally see associated with healthcare. But, start talking Healthcare Marketing, and  simple, effective and inexpensive are the perfect trio of words to describe Laminated Postcards.  And, as the Affordable Care Act continues to be implemented across the country, these healthcare marketing workhorses will continue to grow in popularity.

Why are Laminated Postcards the perfect solution to any healthcare marketing need? (more…)

Magnets – The Perfect Prescription for Urgent Care Marketing

First Aid Kit with MoneyA blog posting I recently read from Urgent Care Marketing entitled “Evaluate & Purchase Paid Advertising” stressed how advertising recall is crucial for urgent care centers to grow revenues. While a good read, it missed the one marketing solution best suited for their specialty, the promotional magnet and magnetic mailer.

According to the author, urgent care centers face a daily challenge – there’s no predicting when people will get sick and need their services. Centers need to advertise to get their name out.  BUT, unlike other businesses that can send out advertising and see immediate results, urgent care centers could wait weeks or months for an ad to generate prospective patients.  Therefore, it is important  that potential patients be exposed to your ad message as much as possible. (more…)