I think  most of us can agree that moms know best when it comes to squeezing every nickel out of the family budget.  You also don’t need to be a fan of those reality coupon shows to know moms manage those nickels by using coupons.

But, since this is 2014 not 1984, you might assume that the days of cutting out traditional print coupons has been replaced by their digitial counterpart.   That’s why a recent survey by Womensforum.com caught my eye and gave fresh evidence that print marketing is still alive and well (and maybe why our BigMag coupon mailers are so popular).

According to the Womensforum survey of 2,200 moms – (more…)